Instagram Marketing for Your E-commerce Brand

By this time you must have heard about Instagram, the innovative and flexible social media platform. It stands tall among the social media platforms that have the ability to take your business from nil to something.

One of the toughest businesses that you can run is an ecommerce business. This involves coming up with a platform to take orders and deliver items. You can have an ecommerce website that sells exclusively your items or you can run a multi-vendor site. Either way, you need to market the site. One f the ways to market an e-commerce site is through Instagram.

Eager Buyers are waiting for You

Instagram represents a social media platform that receives a lot of traffic from the young people. More than half the users on this platform fall between the ages of 18 to 29 years.  One characteristic of this age group is that they love spending. Many people in this age group are working but don’t have a lot of expenses.

This group has a lot of extra cash to burn, and will buy items without a lot of thoughts. The only hurdle you have between you and their cash is to convince them that your product is the best.

How can you do this?

Influence works on Instagram

The rule of Instagram is that if you have more followers, you are bound to get more. The key to Instagram success is repetition. If you expose your audience to your brand regularly, they will soon recognize it.

The good thing about Instagram is that it gives you a wonderful platform that allows you to post as many times as you want each day. You can as well repeat some posts without being penalized.

Repetition is a strategy that you need to learn. Instagram moves very fast and it won’t stop to make new users to check out what you posted a few weeks ago. The best thing to do is to repeat a post that is vital to your business.

As you post content, make sure you keep the logo and the brand colors constant so that anyone who checks the post can relate to your company.

You Have No Limits

Some people might argue that they can achieve the same reach using facebook, but this is wrong. Facebook won’t let you get to the zenith of organic marketing without paying for the service.

The good news is that Instagram doesn’t do anything like this. All your followers can get full access to all your posts. Make sure you exploit this chance and enjoy the benefits of unrestricted access.

As much as you can post anytime and you can repeat posts as well as give your audience unlimited access, you have to manage your accounts. Doing this manually can take you ages to reach your full potential. As Fred Harrington advises, automation can help you manage the account to grow your following faster.

Final Thoughts

Selling items online is not such as easy task the way established marketers would love you to think. You need to take time to know your audience and give them what they want.

Products to Keep You Warm In Winter

All the dreams and wishes of spring will not keep you warm when the winter sets in. You will still see your misty breath when going to work, your fingers will still feel cold whenever you walk a few minutes without gloves, and you will still see snow on the ground. If you wish to stay warm and cozy through the long, rainy winter, then you need to have the following accessories.

The Ember Mug

Are you that sort of person that will take an hour to drown your coffee mug, savoring every little sip as you lounge in your deck chair? If so then you will enjoy the benefits that come with the ember mug.

Coffee and tea are supposed to be consumed when piping hot for them to keep you hot during this period. Fill a regular mug with freshly brewed coffee, and you will soon be taking it cold because the cup hasn’t been designed to keep drinks hot for long. You need a special mug for this task.

Ember helps to keep the coffee hot at a temperature you want.  The temperature is controlled using a rotating ring found at the bottom of the mug. The mug uses a battery pack to work. The battery works for 2 hours when using the mug continuously, making sure the coffee stays hot all this time.

Ear Warmers

You will find hundreds of ear warmers online to choose from. These are just simple ear warmers to keep your ears warm during the cold winter days. The ear warmers come in different designs, sizes, and quality. Some are banded while others are bandless. Choose the right one that is convenient for your needs. It is also important that you choose one that fits snugly over the ears without falling off each time.

The warmers are available in small, medium and large, but all are lightweight and convenient. You can even get a size that fits your kids’ ears to keep them warm as well.

Whether banded or bandless, these warmers are small enough to move with around. This is convenient when you need to slip them off and keep them away.

Cushions With Heat

You can get all the warmth you need from heated cushions. It would be unnecessary just to have a heated cushion without any extra features to use both in and out the house – this is why you find these cushions are multipurpose. These cushions come with inbuilt motors that provide vibrations to massage your back.

You can use the cushions in different places, for one, you can use it with a compatible massage chair so that you enjoy a full body massage while soaking up the heat. The cushion has different zone controls – the lower, middle and upper back. You can set the intensity of the heat that the cushion generates so that you enjoy a heat intensity that suits your requirements.

The cushion comes with both home and auto adapters which allow you to take the cushion on the road, to the office and then home again. You can use the cushion to support your back while driving long distances and turn on the heat when it becomes too cold.

Heated Socks

At times, the weather gets too cold, and the parts of the body that get most affected are the extremities. Your legs and hands become affected and cold. These heated socks are available for both gender and help keep your feet warm during these cold times. If you have ever worn head gloves before, you understand how nice it is to get the extra heat to your feet.

You will suffer from cold feet in different situations, one being when you are out skiing or driving. Many people have tried heat packs but find that these don’t feel good in the boots. Using heated socks allows you to fit your feet in your boots and keep them warm while in the outdoors.

Make sure you choose the right heated socks for this task. You need to know the size of your legs so that you get a pair of heated socks that will fit snugly. A bigger pair will lead to faster loss of heat while a small size will be uncomfortable to put on.

Mongolian Fur Pillows

Mongolian fur pillows, apart from being elegant and plush, also add to your décor. The fur is soft and comes in various colors and sizes to help you pick the best. The fur is thick and cozy and retains heat for longer, making sure you don’t feel cold at any time. The fur pillows come with a zip closure that allows for easy removal of the filling.

In Closing

Keeping warm during winter isn’t a tough task if you know the accessories to pick. You need everything from ear warmers to Mongolian fur pillows.

Going to The Beach? Here is an Accessory You MUST Have

If you are heading to the beach with family and friends, you are looking for the utmost fun and comfort you can receive. If you are moving from one place to another along the beach, then you need beach chairs because they are portable, comfortable and light in weight. These chairs are designed according to the requirements of the beach and for enjoyment. They are also durable and compact to give you years of regular use.

You will come across different types of beach chairs on the market, which makes it tough to get the one ideal for your particular needs. Remember, you need to get a chair suitable for a particular age group. For instance, a chair that is meant for kids will not be comfortable for an adult to use, and vice versa. Check out Best Beach Chairs – Reviews & Buyers Guide (2018) – Selected Best to understand what options you have. Let us look at the different features of beach chairs and how to choose the best.

Folding Beach Chairs

Folding beach chairs have become fashionable and you can find them in homes, offices and on the beach. These chairs come in various designs to satisfy the different needs of beach enthusiasts and vacationers. You will find a folding beach chair with removable footrest, detachable headrest and a cup holder, among other features. The standout feature of this chair is that is can be folded for easy storage and transport.

These chairs come in different sizes and shapes in different designs. You can choose one with a rainproof canopy, armrests and storage space. These chairs can also incorporate accessories such as towels, blankets and umbrellas.

When making a purchase, you need to consider the weight range, just to make sure that the chair can accommodate your body weight. You also need to buy one that will survive various climate conditions. The price of the chair will vary depending on the quality, size, and the features and so on.

Chaise Chairs

These are great for outdoor pools and come with overhead screens to shield you from the sun. They come with a footrest that is designed for maximum comfort. You can also use these chairs in the garden.

The Material

Beach chairs are usually made out of aluminum or wood. Wood is stronger and durable but on the other hand aluminum is lighter. Aluminum also has the tendency to change shape when you overexpose it to the sun.

You get to choose between low-boy and high-boy. Low boy beach chairs seat closer to the ground (6-12 inches) while high-boy chairs a little bit higher, usually between 18 and 24 inches.

The Framework

The chair you choose will be made out of nylon, canvass fabric or plastic propylene. All these materials have different pros and cons; therefore make sure you understand the kind of material before you make the decision to buy.

In Closing

There are different kinds of beach chairs on the market, each with its own features and recommendations. What you need to know is what each chair offers you before you make a decision to buy. After all, you are looking for a portable and lightweight chair that will give you all the comfort you need, right?

Top Sports Toys for Your 2 Year Old

Although too young to appreciate it, you most likely want to spoil your toddler. However, choosing the perfect toys for your 2-year old toddler can be a headache. You need to worry about the source of the toys, the quality of manufacture and the safety. Most importantly you want to make sure you keep the toddler amused. One of the top categories you need to consider is sports toys.

Sport makes a fundamental aspect of any growing child. It helps them grow their coordination while making them strong. Let us look at some of the sports toys your two year old toddler will love playing with without injuring themselves or losing attention easily.

Little Tikes Sports Zone

One of the top toys to consider is the Tikes 3-in-1 Sports Zone. The game introduces the toddler to basketball, bowling and soccer. The manufacturer understands that your toddler is growing, and gives you different settings to use depending on the growth of your child.

Your kid will learn (using colors, numbers and shapes), move and listen (sounds and lights that encourage the kid to move and crawl) and play (various games that the child can enjoy).

For your convenience, this toy folds up nicely for easy storage to make sure it doesn’t take any precious space in your dining room.

VTech Smart Shots Sports Center

This combination toy integrates basketball and soccer. It has a basketball hoop and soccer net complete with a scoreboard so that you can jot down the scores. The sides are dotted with numerous buttons that play music and sounds. The toy comes with more than 50 phrases, songs and sounds to keep your toddler enchanted all day long. The scoreboard uses LED light to count the scores, both goals and baskets up to 10, playing encouraging animations while at it. It is colorful, helping your baby improve on color knowledge.

R/C Race Car Radio Control Toy

We are off to the racecars, and remote controlled at that! Your 2 year old loves things that he can control, especially when it seems that they shouldn’t be controlling the toy in the first place. The speed of the car isn’t the best, but it is fast enough to make your toddler giggle with pleasure. The car incorporates simple controls with honking sounds, flashing headlights and a selection of music. Your kid will love tinkering with the car trying to figure out. Once they do, they have a blast the whole day long.

ToySmith Get Outside Go Pro Ball Set

If you are looking for the simplest way to introduce your kid to sports then this pack might be the ideal choice. The set come with a 5-inch soccer ball, 5-inch basketball and a 6.5 –inch football. These balls are meant for both indoor and outdoor use and are suited for your toddler. They are made out of a soft rubber that comes already inflated. The balls reinflate incase they lose air, eliminating the need to own a pump for the task. You can use these balls with other sets such as the basketball hoops.

The balls will help your kid to kick, bounce, throw and run after the balls. These skills strengthen the gross muscles and keep your baby occupied outdoors. The balls are small and light enough o be used within the house. However, it is recommended that you designate a specific area for the little sportsman.

Step 2 Game Time Sports Climber and Slide

This set is compact and gives your child all the enjoyment to keep him entertained the whole day. The climber gives your child a set of steps that they can climb to grow their gross muscles as well as build on coordination. The set comes with a slide and a basketball hoop as well. The child can use the crawl through wall as the goalposts to a soccer goal. This set comes with a basketball for the child to use. The set is small enough to be used indoors and takes little storage space.

Final Thoughts

These are just a few of the sports toys you can get for your toddler. Using the toys is easy and safe; making sure your toddler is fully entertained all the time.

Ink dot inks used for spray gun machines

Spray gun machine technology is used as an ideal solution for the application of ink dot ink. These industrial machines can be applied in many industries from food packaging and automobile panels among others. It is popular for spray gun machines to be used within the can making industry. Hundreds of different products come in cans. They are popular as they are the most recycled package and the finest choice for packaging your product. These machines can be used to apply ink on both aluminum and steel cans. A wide variety of ink colors can be utilized by spray gun machines which can be easily identified by camera systems for line spray recognition purposes.

The importance of selecting a spray-machine identification system for container coating operations

When selecting a spray gun machine high speed and precision are important during application to ensure accuracy. The non-contact process of spraying ink onto the substrate ensures a hygienic production. Quality manufacturing should also allow a cost-efficient process.

Cans with unacceptable metal exposure must be recoated or scrapped. As a result, production must be stopped to identify which spray machine is producing the rejects. This stops production time and can be a major setback to companies with a high demand product line. Consequently, it can lower productivity and be costly to the business.

Therefore, it is important to select a machine that can quickly monitor and identify malfunctioning spray machines on the coating line so you can immediately identify the source of these unacceptable coatings.

Ink dot ink types

This is a specialty ink. There are many ink dot types used in the can making industry however the following are the most popular:

  • Dye Based Ink Dot Inks
  • Pigment Based Ink Dot Inks
  • UV Ink Dot Inks

Dye Based Ink Dot Inks

These inks are commonly used within the can making industry. They can be used on production lines where there are no more than 6 different colors required. Dye-based inks are transparent as result colors can often be mistaken for other similar colors. This can create issues for camera or vision systems that are used to identify different colors on the line.

UV Ink Dot Inks

UV inks are used in applications where an invisible ink dot is required. This ink is only visible when a back-light is shone on the can.

Pigment Based Ink Dot Inks

These inks are used on lines where more than 6 different colors are required. Due to using a pigment base these inks are more opaque, therefore a wider range of colors can be used and easily identified by camera/vision systems. The Needham Group is the only producer in the world of pigment based ink dot inks.

There is important to select the correct ink dot ink for your specific needs as this could greatly influence production and the outcome of the product. Read find out more about these inks that can be utilized by spray gun machines for application in the can making industry.

Using Instagram Bots to market your brand and grow your Instagram account

All social media platforms have businesses and Internet savvy entrepreneurs using them to launch marketing campaigns in order to build their businesses, brands and personal profiles. Instagram is currently very popular and believed to be the most effective at doing this as it allows businesses the ability to interact with your followers on a very personal level. Marketing on Instagram can be a very tedious and time-consuming process. That is why they have sought the help of automated Bot services to help manage and optimize their accounts.

Your account must have followers if you are intending on growing your brand:

The hardest part is to get users from your target audience or related profiles to follow your account. The best way to get users to follow your profile is to engage with them.

It can be quite tedious and time-consuming even when using the best and most popular methods for gaining followers.

Many will use the ‘follow, like, comment’ approach to gain more followers. The first step would be to follow accounts that are relevant to yours or follow users that follow other accounts similar you yours.

Then you can engage with them by liking their content and commenting on their posts. The idea is that they would reply, check out your account and follow you back. This method is effective, however, it is very time consuming and there is no guarantee that targeted users will follow you back.

An automated service will help:

That is why an Instagram bot is the perfect tool to interact with users and help you gain followers, thus consequently build and expose your brand or personal profile awareness.

This automated service will use the same ‘follow, like, comment’ approach on autopilot. It is a more time-efficient approach that will allow you to engage with followers without spending all your time doing it manually.

Instagram does not support the use of Bots:

Many Instagram users have used Bots and enjoyed successful results, However, Instagram has made it known that it is against the use of Bots. It views this method as non-organic when growing your account.

This has caused a major problem for Bot users and led to controversy when Instagram decided to crackdown on Bots. As a result, many of the leading Bots got shut down having an effect on both business and personal user accounts leaving these Bot users angry and wondering what to do next.

There are still many Bots available in 2018:

The good news is it is only the start of 2018 and there have been many new Bot services on the market.  However, many users are wondering which one to invest in to continue the growth of their accounts. Current Bots on the market include:

    • Follow Adder
    • InstaQ
    • Instato

The top Bot currently on the market is FollowAdder. It survived Instagrams recent crackdown and thus is viewed as a safe and reliable Bot. It has all of the typical features that Bots usually have along with some additional bonus features. Some of the best advantages of using FollowAdder is that it allows you to schedule your posts to look as natural as possible and avoid looking like spam.  Check out for a full review of Follow Adder. It has a free trial that you can take advantage of before deciding to fully commit to it.